eahepty.com

Privacy Policy

PRIVACY POLICY

This Privacy Policy explains how AICHA FOOD AU PTY LTD (“AICHA FOOD,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit our website, purchase women’s clothing or accessories, contact us, or otherwise use our services (collectively, the “Services”). By accessing or using the Services, you acknowledge the practices described in this Privacy Policy.

1. PERSONAL INFORMATION WE COLLECT

The personal information we collect depends on how you interact with the Services.

Information You Provide to Us

We may collect information you provide directly to us, including:

  • Name;

  • Billing and shipping addresses;

  • Email address;

  • Telephone number;

  • Account login information;

  • Order and transaction details;

  • Clothing sizes, fit preferences, style preferences, and product selections;

  • Return, exchange, refund, and customer-service information;

  • Product reviews, survey responses, or other content you submit; and

  • Communications you send to us.

When you make or attempt to make a purchase, payment information is processed by our authorized payment-service providers. Depending on the payment method and checkout provider, we may receive limited payment-related information, such as the payment status, transaction identifier, payment method, and the last four digits of a payment card. We generally do not directly store complete payment-card numbers.

Information Collected Automatically

When you access or use the Services, we and our service providers may automatically collect limited technical and usage information, including:

  • IP address;

  • Browser type and version;

  • Device type and operating system;

  • Time zone;

  • Approximate location derived from your IP address;

  • Pages, apparel products, and collections you view;

  • Referring and exit pages;

  • Search activity and interactions with the Services;

  • Shopping-cart activity;

  • Date and time of access; and

  • Essential cookie and similar technology information.

We use this information to operate the website, remember your preferences, understand how customers use the Services, improve product presentation and shopping functionality, and help protect against fraud or misuse.

Information From Other Sources

We may receive information from service providers involved in operating the Services, including:

  • Payment processors;

  • Shipping and fulfillment providers;

  • Ecommerce platforms;

  • Website-hosting providers;

  • Fraud-prevention providers; and

  • Customer-service providers.

2. HOW WE USE PERSONAL INFORMATION

We may use personal information to:

  • Process and fulfill orders;

  • Process payments and refunds;

  • Arrange shipping and delivery;

  • Manage returns and exchanges;

  • Provide invoices, receipts, and order confirmations;

  • Communicate with you about orders, delivery, sizing, fit, product availability, or requested adjustments;

  • Maintain customer accounts and shopping carts;

  • Provide customer service;

  • Detect, investigate, and prevent fraud, unauthorized transactions, security incidents, and other illegal activity;

  • Improve our women’s clothing collections, website design, sizing information, and shopping experience;

  • Send marketing communications when permitted by law and consistent with your preferences;

  • Maintain business, tax, accounting, and fulfillment records;

  • Enforce our terms and policies;

  • Comply with legal obligations; and

  • Establish, exercise, or defend legal claims.

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in the email or by contacting us at [email protected]. Even if you unsubscribe from promotional messages, you may still receive non-promotional communications relating to orders, accounts, returns, refunds, security, or customer service.

3. COOKIES AND SIMILAR TECHNOLOGIES

We use essential cookies and similar technologies that are necessary to operate the Site and provide the Services. These technologies may be used to:

  • Keep the website and checkout functioning;

  • Remember shopping-cart contents and customer preferences;

  • Maintain secure customer sessions;

  • Authenticate customer accounts;

  • Prevent fraud and protect website security; and

  • Maintain basic website functionality and performance.

We do not use third-party advertising cookies, cross-site tracking technologies, or tracking pixels for targeted advertising. You may configure your browser to block or delete cookies. However, disabling essential cookies may prevent certain features, including the shopping cart, account login, or checkout, from functioning correctly.

4. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to the following categories of recipients when reasonably necessary to operate our business and provide the Services:

  • Ecommerce platform and website-hosting providers;

  • Payment processors and financial institutions;

  • Warehouses and fulfillment providers;

  • Postal services, shipping companies, and couriers;

  • Customer-service and communications providers;

  • Fraud-prevention, cybersecurity, and identity-verification providers;

  • Professional advisers, including accountants, auditors, insurers, and legal advisers;

  • Government authorities or other parties when required by law; and

  • A buyer, investor, successor, or other relevant party in connection with a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction.

Our service providers are authorized to process personal information only as necessary to provide their services to us or as otherwise permitted by applicable law. We do not disclose personal information merely for a third party’s independent marketing or commercial purposes.

5. SALE, SHARING, AND TARGETED ADVERTISING

  • We do not sell personal information.

  • We do not share personal information for cross-context behavioral advertising.

  • We do not use personal information for targeted advertising based on your activity across unrelated websites or online services.

  • We do not use third-party advertising pixels, cross-site advertising cookies, or similar cross-site tracking technologies.

Because we do not sell or share personal information as those terms are defined under applicable U.S. state privacy laws, we do not currently provide a separate mechanism to opt out of the sale or sharing of personal information. If our practices change in the future, we will update this Privacy Policy and provide any notices, consent mechanisms, or opt-out rights required by applicable law.

6. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Fulfill and support orders;

  • Administer returns, refunds, and exchanges;

  • Maintain tax, accounting, and transaction records;

  • Resolve disputes;

  • Prevent fraud and abuse;

  • Enforce agreements;

  • Comply with legal obligations; and

  • Establish or defend legal claims.

Retention periods vary depending on the type of information, why it was collected, applicable legal requirements, and whether the information is needed to establish or defend legal claims. When personal information is no longer required, we will delete, anonymize, or securely dispose of it where reasonably practicable.

7. DATA SECURITY

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. We also seek to limit access to personal information to personnel and service providers that reasonably need the information to perform their duties or provide services. However, no method of transmission over the internet or electronic storage is completely secure. We therefore cannot guarantee the absolute security of personal information. You are responsible for maintaining the confidentiality of your account credentials. Please contact us promptly if you believe your account or personal information has been compromised.

8. YOUR PRIVACY RIGHTS

Depending on where you live and subject to applicable law, you may have the right to:

  • Confirm whether we process your personal information;

  • Request access to personal information we maintain about you;

  • Request correction of inaccurate personal information;

  • Request deletion of personal information;

  • Obtain a portable copy of certain personal information;

  • Opt out of the sale or sharing of personal information, where applicable;

  • Opt out of targeted advertising or certain profiling, where applicable;

  • Restrict or limit certain uses of sensitive personal information;

  • Withdraw consent where processing is based on consent; and

  • Appeal a decision concerning a privacy request.

We will not discriminate against you for exercising an applicable privacy right. To submit a privacy request, email [email protected] with the subject line “Privacy Request.” Please describe your request and identify the U.S. state or country in which you reside. We may need to verify your identity before completing a request. Information provided for verification will be used only to process and protect the request. Where permitted by law, you may authorize an agent to submit a request on your behalf. We may require proof of the agent’s authority and may also verify your identity directly.

Certain information may be exempt from a privacy request, including information we must retain to:

  • Complete a transaction;

  • Fulfill an order;

  • Process a return, refund, or exchange;

  • Detect or prevent fraud;

  • Comply with applicable law; or

  • Establish, exercise, or defend legal claims.

9. CALIFORNIA PRIVACY NOTICE

If the California Consumer Privacy Act, as amended (“CCPA”), applies to our processing activities, California residents may have the right to:

  • Know the categories of personal information we collect;

  • Know the categories of sources from which personal information is collected;

  • Know the business or commercial purposes for collecting personal information;

  • Know the categories of third parties to which personal information is disclosed;

  • Request access to specific pieces of personal information;

  • Request correction of inaccurate personal information;

  • Request deletion of personal information, subject to applicable exceptions; and

  • Exercise applicable privacy rights without discriminatory treatment.

The categories of personal information we may collect are described in Section 1 of this Privacy Policy. The business purposes for which we use personal information are described in Section 2. The categories of recipients to which we may disclose personal information are described in Section 4. We do not sell California consumers’ personal information. We do not share California consumers’ personal information for cross-context behavioral advertising. We do not knowingly sell or share the personal information of consumers under 18 years of age. We do not use or disclose sensitive personal information for purposes that require a right to limit under the CCPA. California residents may submit a privacy request by emailing [email protected] with the subject line “California Privacy Request.”

10. CHILDREN’S PRIVACY

The Services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13. Our products may be purchased only by individuals who are at least 18 years old or by individuals using the Services with the involvement and consent of a parent or legal guardian. If you believe that a child has provided personal information to us, please contact us at [email protected] so that we can review and, where appropriate, delete the information.

11. INTERNATIONAL DATA TRANSFERS

AICHA FOOD AU PTY LTD is located in Australia and may use service providers located in Australia, the United States, and other countries. As a result, personal information may be transferred to, stored in, or processed in countries whose privacy laws differ from the laws of your state or country. Where required by applicable law, we use appropriate safeguards for international transfers of personal information.

12. THIRD-PARTY LINKS

The Services may contain links to third-party websites or services. We are not responsible for the privacy, security, or content practices of third parties. We encourage you to review the privacy policies of third-party websites and services before providing personal information to them.

13. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes to:

  • Our business practices;

  • Our Services;

  • Technology;

  • Legal or regulatory requirements; or

  • Other operational reasons.

When we make changes, we will update the effective date at the top of this Privacy Policy. If required by applicable law, we will provide additional notice or obtain consent before the changes take effect.

14. CONTACT US

For questions about this Privacy Policy, our privacy practices, or a privacy request, contact us at:

AICHA FOOD AU PTY LTD